Million Dollar Toilet

The Million Dollar Toilet tracks Nick Greenawalt's attempt to sell one million dollars of advertising space on his toilet, one sponsor at a time.

What is Million Dollar Toilet?

The Million Dollar Toilet begins with an idea that should have stayed a group-chat message, then gives it a progress bar. Nick Greenawalt's project sells toilet advertising spots toward a one-million-dollar target and lets the public watch the total climb. The page makes the premise legible immediately: there is a goal, an amount remaining, a completion figure, and an invitation for brands to join the throne. That directness is the appeal. It is not pretending a bathroom fixture is a normal billboard; it is asking what happens when the billboard is so obviously ridiculous that the absurdity becomes the campaign. You can drop in to check the scoreboard, marvel at the seriousness applied to a very unserious location, and leave before the phrase “brand integration” follows you into the next room.

What you can do there

• Follow campaign progress
• Open the advertiser inquiry flow

Why we picked it

It is a cleanly staged piece of attention economics with a wonderfully impractical object at its center. The visible counter turns an isolated stunt into an ongoing public game of whether the premise can actually reach its target.

How to get the most from it

Read the short explanation, check the running total, and browse the sponsor-facing material if you are curious about the campaign's progress. Treat the purchase link as a commercial inquiry, not a casual click, unless you are ready to evaluate its terms directly.

Good to know

This is an advertising project, not a public service or product review. The inquiry flow, prices, payments, terms, sponsor placements, embedded media, audio, privacy, device support, and accessibility were not tested for this profile.

Who made it, and when?

Nick Greenawalt is the credited creator or organization.